If you run a restaurant and want people to find your menu, book online and see you on Google when they search restaurants nearby, this is for you. I show you how I built it for Los Pinochos (Valladolid), with real load times, Core Web Vitals and a CMS the team uses every week without depending on anyone.
Before having this site, the Los Pinochos team had to call an external person every time they changed a dish, a price or an allergen. Now they change it themselves directly from structured JSON files, and the changes go out on the next build without touching HTML.
The previous site had no local SEO, no Schema.org Restaurant, no consistent business data. Now it shows up for queries like "Valencian cuisine restaurant Valladolid", "paella in Simancas" and "where to eat near the Plaza Mayor".
Online bookings are integrated with the restaurant system. The guest books from the site and the appointment enters the panel directly, with no intermediate calls or lost emails.
The previous site took 4-5 seconds to load on mobile and the menu was unreadable. Now the entire page weighs under 100 KB, loads in under 1 second and the menu is optimised to read on small screens.
With the custom JSON CMS, the team edits menu, wine cellar, featured dishes, hours and venue info directly. Zero visual panel, zero WordPress, zero forgotten passwords. What they write in the JSON shows up on the site.
Every piece is designed for restaurateurs. It is not a generic site with a "menu module": it is a site that sells and lets the team edit content without external help.
Dishes grouped by section (starters, paellas, mains, desserts, tasting menu). Each dish with description, price, allergens, suggested pairing. A "signature" flag to highlight the chef favourites.
Wines by type (red, white, rose, cava...). Each wine with grape, vintage, tasting notes, pairing and availability. If a wine sells out, the team marks it as sold out and it disappears on the next build.
Integrated with the system the restaurant already uses. The booking lands directly in their panel, with no intermediate emails. If they use another system (TheFork, CoverManager, Resy, OpenTable), I integrate with whatever they prefer.
Photos that convey what it feels like to walk in: the dining room, the bar, the kitchen, the freshly served dishes, the team. Images served optimised (WebP, srcset, lazy loading) so the site flies.
Schema.org LocalBusiness and Restaurant, well-set-up Google Business Profile, meta tags by city, consistent business data (NAP), optimised sitemap and robots.txt, content that answers real queries from people looking for where to eat.
Mirrored structure: if you add a dish in Spanish, you add it in the English JSON and it appears in both languages. Covers international tourism without paying for two separate sites or duplicating content.
JSON or whatever you prefer. The Pinochos case: the team edits menu, wine cellar, featured dishes, hours and venue info from JSON files, with no visual panel and no WordPress. Zero external maintenance.
Astro + TypeScript, 0 JavaScript by default on most pages, optimised images, preconnect to Google Fonts. The site feels fast on the customer phone, which is where 80% of visits come from.
These are the real project metrics, measured after going live. PageSpeed Insights, Core Web Vitals, total page weight: all verifiable.
See the live siteSame workflow as with any of my clients, but with a tempo adapted to hospitality (which usually runs between services).
You tell me about the restaurant: cuisine type, audience, areas, whether you have a booking system or not, what you have now and what frustrates you about it. 30-45 minutes, video call or phone. No commitment.
Scope, timeline, price. What we sign at the start is what you pay. No last-minute extras, no "complexities" nobody explained. If it does not fit, I gladly refer you to someone I trust.
I prepare a mockup so you see the direction of the site (structure, style, palette) without paying anything. If you like the idea, you pay 20% to start.
While I build, I send you progress. If you want to change something, we change it on the fly. In 2-4 weeks you have the site ready to review in full.
We push the site to your domain only when you are happy. Then you pay the remaining 80%. The first 15 days, any small change is included.
Optional maintenance from EUR 25/month (2.5h of small changes) or EUR 50/month (5h, valid for bigger changes). No contract, cancel whenever you want.
Depends on scope. As a reference: a custom restaurant website with menu, wine cellar, online bookings, gallery and local SEO starts at EUR 450. Price is locked in writing after the first call, no extras. See the full plans breakdown on the services page.
Yes. I build a custom CMS in JSON or in the backend of your choice: you or your team add dishes, change prices, update the wine list, mark a dish as out of stock, and it all shows up on the site without touching HTML. In the Los Pinochos case, the team edits the menu, wine cellar and featured dishes from JSON files directly, without depending on me or a third party.
Depends on what you use. If you use TheFork, CoverManager, Resy, OpenTable or similar, I integrate the site with them. If you have an in-house system or want something custom (internal panel, table management by time slot), I build that too. The idea is the booking lands directly in your panel with no emails in between.
Yes, full local SEO: Google Business Profile, Schema.org LocalBusiness/Restaurant, consistent business data (NAP), meta tags by city, and content optimized for queries like "Valencian cuisine restaurant Valladolid", "paella near the Plaza Mayor", "where to eat in Simancas". In the end it is Google call, but at least your site is in the best technical conditions to appear. Honest: sometimes it works fast, sometimes it takes a while, but I never sell you smoke.
Yes, I build multi-location sites: one site with dedicated pages per venue, each with its own address, hours, phone, menu, photos and independent bookings. LocalBusiness schema per venue, organized sitemap, Google Business Profile for each.
A typical restaurant site (menu, wine cellar, bookings, gallery, local SEO) takes 2-4 weeks from the first call. Depends on how fast you send photos, copy and the menu. If you are in a rush, we can talk about a sprint express.
Yes, I include it as a separate section. Each wine with type (red, white, rose, cava...), grape, vintage, tasting notes, pairing and availability. The team marks each wine as available or sold out from the CMS without touching code.
Yes, bilingual Spanish/English is included at no extra cost. Mirrored structure: if you add a dish in Spanish, you add it in the English JSON and it shows in both languages. The best way to cover international tourism without paying for two separate sites.
Tell me about the restaurant, tell me what you would like to change about the site you have (or what you want to build if you start from zero), and I will send you a fixed quote in writing within 24 hours. No commitment, no automated forms.
